Tag Archives | email marketing tip

Hurricanes Harvey & Irma

Hurricanes Harvey & Irma

We just wanted to wish all those impacted by Harvey & Irma our best. I know we have a number of clients affected by each of these storms.

It’s been an amazing thing to see how different communities have come together to help friends, neighbors and strangers through some difficult Read more...

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EE (Everything Everywhere) Closing Down Email

EE (Everything Everywhere) Closing Down Email

EE (Everything Everywhere), the company that owns Freeserve, Orange, and Wanadoo, will be closing Orange Email on May 31, 2017.

Any email addresses at the following domains will no longer be valid after May 31st. (more…)

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Yahoo Email Hack

Yahoo Email Hack!

A few weeks ago, Yahoo reported that 1 BILLION user accounts were hacked back in 2013. (more…)

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Yahoo Scanned Emails for US Intelligence

Yahoo Scanned Emails for US Intelligence

A few weeks ago, Reuters published an article about how Yahoo was secretly scanning customer emails for U.S. intelligence.

This was done at the request of the NSA and FBI and it is unclear what information they intelligence officials were searching for.

While this is unlikely to affect our clients and Read more...

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iPhone iOS 10

In a recent operating system upgrade, the iPhone has made it much easier for people to unsubscribe from your mailings.

Here's a screenshot of what it looks like:

http://www.screencast.com/t/Tp98nDi3w0XV

Here's the link for using it from iPhoneHacks.com:

http://www.iphonehacks.com/2016/08/unsubscribe-newsletters-mail-app-ios-10.html

What this means for marketers...

At first glance, it may appear that this Read more...

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From Address in your messages

From Address in Your Messages

This week's tip is just a reminder to pay attention to your "from" address in your campaigns. Here are a few simple pointers and reminders.

1. Do not send using a free email service address (like xxx@gmail.com, yyy@hotmail.com). This is a big no-no and with most ISPs implementing strict DMARC Read more...

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Best Day and Time to Send Email

Best Day and Best Time to Send Email

We often get asked, "when is the BEST time to send an email?"

The real answer is: it depends!

It depends on your list, your market, and how you've conditioned your audience... to a degree. But... (more…)

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Subject Line Tool

Subject Line Tool

A quick tip for this week...

Subject lines are really the first point of of engagement with your subscribers (after deliverability and from name recognition, of course).

Here's a cool (free) resource for evaluating subject lines before sending out your messages. (more…)

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Useful Copywriting Tool

Useful Copywriting Tool

A quick tip for this week...

We're all in the business of writing copy - lots of it when it comes to sending out regular emails.

(more…)

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